Meet Gershom Ejoni | Tech Enthusiast & CEO
We had the good fortune of connecting with Gershom Ejoni and we’ve shared our conversation below.
Hi Gershom, we’d love to hear more about how you thought about starting your own business?
My decision to start my own business was driven by a personal journey intertwined with a larger realization. During my college years, I noticed a lack of mental health resources amongst my peers. It struck a chord within me as I navigated my own path toward embracing my true self.
One pivotal practice that significantly contributed to my journey was cultivating a dedicated skincare routine. Beyond its surface-level benefits, this routine became a profound act of self-love. It allowed me to carve out moments in my day for self-care, to embrace my true self, flaws and all, and to genuinely love the person staring back in the mirror.
Amidst the chaos of the pandemic, the need for mental health support became glaringly apparent. I realized the transformative power of these small acts of self-love in combating the emotional toll of uncertain times. This realization fueled my determination to create a business that not only promoted mental health awareness but also encouraged individuals to prioritize self-care as a means of embracing their authentic selves.
The journey toward launching my business was driven by a passion to advocate for mental health while intertwining the concept of self-love through practices like skincare. It became my mission to offer a platform where individuals could discover the beauty of self-acceptance and self-care, acknowledging that true beauty radiates from within.”
What should our readers know about your business?
My business, rooted in the principles of self-love and mental health awareness, stands apart in its holistic approach to well-being. We’re more than just a skincare brand; we’re a platform that encourages individuals to prioritize self-care as a transformative tool for mental health.
What sets us apart is our commitment to promoting self-love through every facet of our brand. We understand the power of self-care rituals, like a skincare routine, in fostering a deeper connection with oneself. Our products are crafted not just for external beauty but to facilitate inner healing and self-acceptance.
The journey to where we stand today wasn’t without its challenges. Building a business during a pandemic presented numerous obstacles, from logistical hurdles to navigating an uncertain market. However, every challenge became an opportunity for growth. We overcame these hurdles through resilience, adaptability, and a relentless belief in our mission.
The lessons learned along this journey have been invaluable. I’ve realized the importance of adaptability, listening to our audience’s needs, and staying true to our brand values. Challenges have taught us to be agile and innovative, constantly evolving to meet the evolving demands of our customers.
What I want the world to know about our brand is that it’s not just about skincare; it’s about empowering individuals to embrace their uniqueness, to celebrate their flaws as part of their beauty, and to prioritize their mental well-being. Our story is one of resilience, empathy, and the unwavering belief that self-love is the cornerstone of a fulfilling life.
Moreover, beyond our products, we’re actively building a community—a safe haven where individuals can share their stories, support one another, and embark on their journeys toward self-discovery. We’re creating a space where dialogue about mental health is encouraged, where people feel understood, and where self-care isn’t just a trend but a lifestyle.
Our brand’s essence lies in fostering connections, offering support, and reminding everyone that they’re not alone on their paths to self-love and acceptance.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
We’d start our week with a visit to Watts and Ward, a speakeasy-style bar in downtown Raleigh. It’s a hidden gem with an incredible atmosphere and unique cocktails that set the tone for a fantastic evening.
During the day, we’d head to the North Carolina Museum of Art to explore its stunning exhibits and immerse ourselves in the local art scene. We’d spend a leisurely afternoon wandering through the museum’s outdoor park, taking in the beautiful sculptures and serene landscapes.
For an adventurous day, we’d plan a hike around the RDU area. There are fantastic trails like the Umstead State Park offering diverse landscapes and beautiful scenery—a perfect way to experience nature’s beauty just outside the city.
To add a touch of cultural richness, an evening downtown would be perfect. Catching a play in one of Raleigh’s theaters, soaking in the vibrant atmosphere, and exploring local eateries for dinner would be on the agenda. Places like Ashley Christensen’s restaurants would offer a culinary delight, showcasing the region’s best flavors.
As the week progresses, we’d mix in some downtime, perhaps enjoying a laid-back evening at a cozy café or exploring Raleigh’s Warehouse District for some live music and entertainment.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My farther and my college friends that go by the name Metro Gang
Website: www.ivaskincareco.com
Instagram: @ivaskincare_ @gershomejoni
Linkedin: https://www.linkedin.com/in/gershom-ejoni/
Image Credits
Instagram: @oyanarosephotography @mosscharlee
Nominate Someone: ShoutoutNorthCarolina is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.
